
P Cottontail
Branding & Design
Web Design
Digital Strategy
Video Production
Ad Buy Management
Ad Optimization
Email Campaign
Copywriting & Storytelling
about this project
Reach Us Marketing created a tailored strategy for P Cottontail, a children’s clothing boutique in the Bay Area of San Francisco. We developed and managed their social media strategies, implemented Google Ads campaigns, and maintained their website, ensuring a strong digital presence and connection with their target audience.
Case Study Summary: P Cottontail
The P Cottontail campaign was centered on two main goals: expanding the boutique’s online presence and driving both in-store and e-commerce sales. Known for its adorable and high-quality children’s clothing, P Cottontail aimed to establish itself as a beloved brand in the Bay Area and beyond.
To overcome the challenge of breaking through in a competitive retail market, our team created a cohesive digital marketing strategy. We developed and managed P Cottontail’s social media platforms, implemented Google Ads campaigns, and revamped their e-commerce website to provide a seamless shopping experience. Social media platforms like Instagram became visual showcases for the boutique’s latest collections, while Google Ads drove targeted traffic to the website.
The results were transformative. P Cottontail saw a significant increase in online sales and customer engagement across all platforms. The brand’s local visibility improved dramatically, leading to higher foot traffic in-store and a growing online customer base.
This campaign proved that a balanced approach to social media, paid advertising, and website management can deliver outstanding results for boutique retail businesses.
Total Impressions
2.3M
Ads Reach
819k
Average CPC
$0.31
Average CPM
$5.18